Welcome to the next stage in the recruitment for this roleĀ 

Thank you for your application for the role of Head of Business Development and Commercial Growth. The deadline for this role is at the end of August 2026, however we are regularly screening incoming applications.As the next stage, we are asking a selected number of candidates to complete a short screening exercise. We are not looking for a polished production, and there are no trick questions; we simply want to see how you think about the commercial opportunity at Elysian before we meet. To help you, I are giving an honest picture of where we are.

Head of Business Development and Commercial Growth - Screening Exercise Submission

Elysian is a group of specialist organisations providing therapeutic education, animal-assisted intervention, training and development, and commercial activities across sites in Surrey and Hampshire. Our income today comes overwhelmingly from commissioned education and therapeutic provision for children and young people. Building sustainable commercial income alongside that provision is the purpose of this role, and it is a new role: Elysian has not previously had dedicated commercial leadership.

An honest picture of the commercial function you would inherit: the Elysian Academy, our online training offer, has had a year of creation and product build, but sales to date are minimal. The Elysian Awards programme is established as a concept but currently has no sponsors. Our events programme is in its infancy and events are not currently running. Our Exclusive Community, a paid online membership, has very few paying members. A membership club for children launched this summer and is at its earliest stage. We have an ambition to operate our equine yard as a commercially run centre in its own right, which is at planning stage. The commercial and marketing team is being re-formed, with several experienced people departing over the summer, and there is currently no one in a dedicated sales role. The commercial function carries a team cost of circa £300,000+ a year, which this role is accountable for earning back and exceeding. In short: the products largely exist, the selling has not yet happened, and the leadership seat is empty. All commercial activity operates alongside safeguarded provision for children and young people, which shapes what we can do and how.

The exercise. Please record yourself on camera for three to five minutes covering the following:

We have already had many applicants for this role. Why should we choose you? What is it about you that stands out?

Of the commercial strands described above, what you would back first, what needs fixing before it can sell, and anything you would pause or stop, with your reasoning?

Lastly, what you would actually do in your first ninety days?

What you would need to know that we have not told you?

Please speak to camera yourself rather than using a voiceover, and keep within five minutes if you can.

Then answer the short written questions below and, if you wish, attach evidence of relevant work. Submit everything using this form by. If you have any difficulty, email recruit@elysianuk.org and we will help. We will be in touch within a week of the deadline. Thank you for the time this takes; it plays a genuine part in our decision.

Drag & Drop Files, Choose Files to Upload
Upload your 3–5 minute video here. Maximum one file. Please don't use a cloud system where pemission must be granted (such as google drive)
If your video file is too large to upload, paste an unlisted YouTube or Vimeo link here instead, set so anyone with the link can view.

Please do not use AI generated responses

In one or two sentences, which single commercial strand would you back first, and why?
What is the first income you would aim to bank in your first 90 days - and roughly how much? what about in 12 months?
Describe one commercial result from your own career that you personally owned, including the numbers, and what your specific role in achieving it was.
From what you have learned (researched/read) about Elysian and the role, what do you believe the hardest challenge for you would be in this role?
Is there anything else you would like us to know about you?
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Optional: attach up to three examples of relevant work you have personally produced, such as a commercial plan, campaign, proposal or results report. Please redact anything confidential to a previous employer.
Declaration
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